Despite the mobile phone networks each reportedly covering over 95% of the UK population with 3G and/or 4G connectivity, there are inevitably areas where coverage is poor. And for each mobile network, the quality of their signal can be affected by various factors such as the network’s phone mast infrastructure, the countryside and its terrain, and even obstructions such as buildings and the materials they’re made of.
But however understandable the reasons are for varying signal strength, it’s still a huge a frustration to many users that they can’t be guaranteed the continuous coverage that they need. And for companies in particular, the lack of a constant signal can have a potentially detrimental effect on their businesses.
It’s a well-known fact that the number of people working remotely has been rapidly increasing over recent years. In fact figures from the most recent Office of National Statistics (ONS) Labour Force Survey indicate that the number of people working remotely has increased to almost one-in-seven over the last decade – and that number is likely to be even higher.
But at the same time, many UK businesses are still nervous about encouraging workplace flexibility and remote working and are reluctant to invest in the right tools and technology for their employees to work effectively. Recent research carried out by Ipsos MORI found that only 50% of British workplaces currently accommodate remote working – 6% less than the global average – while fixed technology still exceeds mobile by 2:1 in UK offices.
One of the reasons for this reluctance is highly likely to be due to a potential lack of contact from employees, especially if they are in an area where their phone signal is poor. But for many employees today, it’s vital that they’re out of the office making important on-site visits and meeting face to face with customers, so a high level of network coverage is more important than ever before.
There is, however, a solution to poor and intermittent mobile phone coverage – Anywhere Sim.
Launched in June 2015, Anywhere Sim is an innovative virtual mobile network that provides business users with seamless roaming across three mobile networks – on a single SIM. Users can make and receive calls on available UK mobile networks, ensuring continuous connectivity and no interruption in service. It can be used for all aspects of a business from straight forward mobile phone usage, connection to the Internet of Things (IoT) and also for lone workers who absolutely must have constant connectivity to ensure their safety and welfare.
Here at Zest4, we have recently added Anywhere Sim to our product portfolio enabling resellers to offer this solution to end-customers who have a requirement to access multiple mobile networks. To find out more about Anywhere Sim and see how Zest4 can help, visit http://www.zest4.com/mobile.php or call our team on 0161 956 3355.
By Rob Foster
Over the last 4 to 5 years, we’ve seen some significant shifts in the mobile arena. An increasing number of mobile dealers are moving to a wholesale model, and increasing numbers of fixed, data and IT partners are integrating mobile into their portfolio when previously they would have never considered it.
But, despite these positive changes, there are still large amounts of reseller partners who are concerned about taking that step into a complete wholesale offering. But they really shouldn’t be.
Most partners are happy to offer fixed, data, M2M and hosted telephony solutions on a wholesale model as there’s a perception that it costs them very little to supply these products to customers. There is some truth in that perception, but it’s really driven by the customers’ expectation of those products. For example, customers don’t think twice about entering into a lease agreement for fixed line equipment, or they set aside budgets to pay for PBX/hosted upgrades which covers the cost of equipment/installation charges. But in mobile, however, there’s still an expectation that mobile hardware comes free of charge as part of the contract which is perceived to come at a cost to the reseller.
But in reality, that’s simply not the case. We all know that hardware isn’t free of charge – it’s just a matter of learning how the cost can be built into the tariff. Or the customer could benefit from a lower bill if they take a SIM only plan with no new hardware.
With this in mind, wholesale partners are beginning to re-educate customers and look how they can structure deals differently so it doesn’t impact their cashflow. And the good news is it’s working! Whether they’re offering a quarterly/monthly rebate against a customer’s spend which can be used as a tech fund, or they’re selling the benefits of leasing to a customer to get a better overall deal, they’re winning business. And the margins are still the same – the magic is in the way the deal is constructed and explained to the customer.
But the biggest factor that a partner should consider when thinking about wholesale is Value. Billing your own customers increases your multiples by at least 3-fold, and the more products you bill on a wholesale basis, the more value you add to your business.
If you’re interested in wholesale billing but are still unsure about taking the leap, give the Zest4 team a call. We’ll be happy to share best practice and provide you with all the training, support and products you need to succeed. Call us on 0161 956 3355.
Wholesale Unified Communications provider, Zest4, will be demonstrating their expanding range of M2M and IoT solutions for resellers at the brand-new Channel Live event which takes place at the Birmingham NEC in September.
Following the formation of a partnership with Arkessa back in 2015, Zest4 have gone on to develop a truly complete M2M & IoT support package that’s not available anywhere else on the market, as well as a range of end-to-end solutions that make selling M2M easy for resellers.
The Zest4 team will be on stand number 448 at Channel Live which is open on 12th and 13th September 2017. The team will be demonstrating the Smart Witness connected-camera solution and the Smart Tracker vehicle telematics solution – both of which enable fleet operating companies to closely track and monitor their vehicles and their drivers. The footage and data collected by these systems are proven to save businesses money by improving operating efficiencies, maximising vehicle maintenance cycles and reducing insurance premiums.
The Zest4 team will also be showcasing pre-ethernet and temporary office solutions. These applications provide businesses with instant connectivity in situations where fixed lines are not available. This applies to mobile businesses that operate from varying, and sometimes very remote, locations, and also to new business premises where fixed lines have not yet been installed.
Resellers looking to expand their telecoms portfolios and generate M2M & IoT revenue will be able to see Zest4’s solutions in action at Channel Live and understand how these applications can benefit end-customers’ businesses. The Zest4 team will also be on hand to explain how the Zest4 Partner Programme provides resellers with technical and commercial support to ensure the successful launch of these solutions into their product range.
In addition to M2M & IoT, Zest4 will be showcasing their wholesale mobile solutions for resellers. Zest4 have over 20 years’ experience in the mobile industry and offer connectivity solutions from the 3 main networks – Vodafone, O2 and EE. Resellers can benefit from flexible commercial models as well as bespoke packages, flexible contract terms and the very best tariffs for end-customers’ needs