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The Future of Connected Vehicles

April 26th, 2016 by Mandy Fazelynia

According to Gartner, Inc, there will be a quarter of a billion connected vehicles on the road by 2020. Powered by M2M technology and maximising the available opportunity of the Internet of Things (IoT), consumers and businesses will be able to benefit from an increasing number of in-vehicle services and automated driving capabilities.

A recent article by IoT Business News highlighted 7 key areas on which connected car developers are primarily focusing….

Vehicle Telematics offer drivers a host of safety, security and convenience services which are often managed by service providers. Services include emergency calls and stolen vehicle recovery, as well as technical services such as remote door unlocking and remote diagnostics.

Advanced Driver Assistance Systems (ADAS) are designed to help improve driver safety and overall road safety. Systems focus on accident avoidance and driving efficiency and offer a variety of solutions include automated braking, road condition warnings and obstacle detection.

Mobility Services provide drivers with a variety of services such as vehicle access as a service, plus usage and mileage-based services. Data is collected through a variety of technologies including positioning technology, vehicle sensors, and mobile device integration, which is then linked to an internet-based application via mobile connectivity.

Infotainment offers drivers a wide range of information services including traffic service, navigation, weather and entertainment. Features can be embedded into the vehicle or by integrating the user’s own mobile device and using it as a hub for accessing internet-based data.

Well-Being services help optimise drivers’ health and competence whilst driving. This is becoming particularly popular amongst older drivers who will benefit from features such as electronic alerts that detect fatigue and other conditions.

Home Integration services will enable consumers and businesses to remain connected to their homes and offices, as well as benefiting from automation systems. Users will be able to access their alarm systems and energy monitoring systems whilst out on the road.

Autonomous Driving systems continue to develop at a rapid pace and offer a host of benefits for consumers and businesses. Examples of autonomous driving systems include self-parking cars, motorway assistance, and the transportation of goods by trucks on well-delineated routes.

With automotive manufacturers focusing heavily on these development, vehicles are set to become the most advanced mobile devices in the Internet of Things (IoT).

For communications resellers looking to benefit M2M and IoT developments, wholesale communications provider, Zest4, offer M2M solutions. Working in partnership with Arkessa, Zest4 offer reseller partners complete M2M solutions including expert knowledge, optimised tariffs and competitive commercials. In addition, resellers can benefit from Zest4’s unrivalled service levels and dedicated commercial and technical support.

For more information on M2M solutions from Zest4, call 0161 956 3355 or visit http://www.zest4.com/machine-to-machine.php.

How the Internet of Things (IoT) could change the future of product development

April 13th, 2016 by Mandy Fazelynia

We all know the old saying…‘the customer’s always right’…and whether, as a business, you agree with it or not, 9 times out of 10, it probably is actually true.

In most cases however, we probably link the saying to customer services situations where something’s not quite right and some good old-fashioned customer service can help to make it better.

But customer feedback and insight is also crucial in the field of product development…not just for new product launches but also for maintaining the success of existing products.

Just think back to leading brand Coca Cola in the 1980’s. They launched a new recipe which didn’t go down well with customers and a campaign was launched to change it back. It only took 79 days for Coca Cola to back down and the original recipe was reinstated. The customer was right!

But it’s not just about being reactive to situations, companies today are better-positioned to be proactive in instigating change.

In the current world of advancing technology, companies are already benefiting from increased access to data through consumer’s use of the internet and through digital communications. But the Internet of Things (IoT) and M2M solutions are beginning to take that one step further and enabling customers to really define what they want, where they want to buy it, and how they want to consume it.

The use of smart, connected devices provides companies with ever more detailed customer insight data. This valuable data not only helps them to refine the physical design of their products, it also helps determine distribution channels and even pricing.

But the IoT isn’t just providing opportunities for product improvements, it’s also opening up a world of new product innovations.

Just look at the humble watch, for example. Originally developed to simply the tell wearers the time whilst on the move, it’s now evolved to become a smart device in it’s own right. A hit in the fitness market, wearers can benefit from GPS features to track their exercise speed and distance whilst also monitoring their heart rate. Plus with a link to the internet via Bluetooth and Wifi, users can upload their exercise performance to the cloud to compare with other people’s and create some friendly competition.

It’s clear to see that the Internet of Things will really change the future of product and services development for organisations across the globe. But to help make these opportunities a reality, communications resellers must offer M2M solutions.

To find out about providing M2M solutions and what this could mean for your business, contact Zest4 now. Visit http://www.zest4.com or call 0161 956 3355.

Zest4 Shortlisted for Comms Dealer Sales & Marketing Awards 2016

April 7th, 2016 by Zest4 Admin

The team at Zest4 are delighted to have been shortlisted in the Comms Dealer Sales & Marketing Awards 2016.

Now in its fifth year, the Comms Dealer Sales & Marketing Awards give ICT channel businesses a unique opportunity to acknowledge the skill, determination and success of their sales and marketing teams.

Zest4 entered the ‘Channel Account Team of the Year’ award in the ‘Vendor Awards’ category and have been successfully shortlisted to go forward for the final judging.

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